7 Best WordPress Themes for eCommerce in 2023
We live in a world where online shopping has become the norm. In fact, according to Statista, eCommerce sales are projected to reach $6.3 trillion by 2024. This shows that if you’re not selling online, you’re missing out on a huge opportunity.
Building an online store can be daunting, but with the right platform and theme, it can be easy and fun. WordPress is a popular platform for creating an online store because it’s user-friendly and has many themes and plugins.
In this article, we will display some of the best WordPress themes for eCommerce that you can use to build your online store. We will also provide tips on choosing the perfect theme for your store. So, without further ado, let’s get the ball rolling!
Why Themes for Your Online Store?

When making a purchase, your customers will likely see many factors before deciding what to buy. This is why your eCommerce site’s design and functionality are so important. A well-designed, user-friendly theme helps create trust and confidence with potential buyers, which can lead to increased sales.
But a great eCommerce site isn’t just about having the perfect theme. It needs to be fully functional as well. That way, your customers can easily find what they’re looking for and have low bounce rates when purchasing from your store.
An eCommerce theme is a great option if you’re looking for an easy way to set up and manage your online store. You don’t need coding or design skills to start, which can save you much money hiring a professional.
How to Choose The Right WordPress Theme for eCommerce Business?
Before selecting a WordPress theme for your eCommerce business, there are some specific reasons to consider. Having ideas on most of them will help you pick the best one for your business.
1. Integrated with popular eCommerce platforms

WordPress eCommerce platforms are some of the most popular choices for online stores. They come with various features, including payment gateways, checkout pages, and shopping carts. This makes it easy to start, and you can customize the interface to fit your store’s look and feel.

Assist your customers to find what they’re looking for by using an inventory classification system that reflects your online store’s navigation. People may be reluctant to shop in your store if it’s hard to navigate.
3. Social sharing option

Enable your customers to share your store’s content on social media with just a few clicks. Both buttons include built-in sharing abilities and follow options, so you can stay up-to-date on what’s happening. Keep the conversation going by using these tools to drive traffic to your store.
4. All browsers supportive

Your eCommerce theme needs to be designed to work with different browsers, so visitors can easily explore your store’s products no matter your device. It should be compatible with Chrome, Firefox, Internet Explorer and more.
5. Responsive

Customers use different devices to browse their eCommerce store and buy products. Thereon, use WordPress themes that fit well with different devices like desktops, laptops, tablets, smartphones, and more to offer visitors a fantastic user experience.
6. Collection of templates

Pick a theme with enough templates to help you design your website smoothly. Find out if there is any specialized demo compatible with your business niche. If this functionality is unavailable, make sure you have the option to customize the demo based on your needs. It’s important to build any website faster and smoother.
7. Eye-catching design

Multiple design functionalities make any eCommerce store attract potential customers to explore their desired products. Your eCommerce theme should have design options like element ordering, fresh layout, and styling options based on your product types.
8. SEO friendly

Ranking high on search engines increases the possibility of attracting more visitors. Thus, it allows your eCommerce store to get more potential customers. So, pick an SEO-friendly theme for your business.
Best WordPress themes for eCommerce Business
Here, in the upcoming list, we include some of the most popular WordPress themes for eCommerce to make your online store’s appearance outstanding.
1. Astra

Astra has made itself stand out from the crowd for super fast performance and speed. It offers tons of pre-made templates to help you get started with your dream eCommerce store at any time you want. This multipurpose eCommerce theme works seamlessly with popular page builders like Elementor, Beaver Builder, Visual Composer, and more.
On top of that, Astra offers many customizable widgets and add-ons to make your eCommerce website dynamic. The theme loads quickly on any website to offer users a good web-building experience. Astra lets you use multiple templates specially designed for eCommerce that work perfectly for different market niches. Make your website look different from others since Astra offers self-hosted Google fonts to make your website stand out from the crowd.
- Downloads: 1+ million
- Rating: 5/5
- Perfect for: Any kind of eCommerce store
- Pricing: Both free and paid versions available (Premium pricing starts from $44/year)
2. Zakra

Zakra is one of the most powerful free WordPress eCommerce themes offering more than 10 free starter sites to help you make your eCommerce website more stunning than ever. The theme is fully compatible with the mighty Gutenberg block editor. It’s compatible with Elementor to create your desired layout. Zakra lets you use 7 eCommerce templates and a one-click demo importer.
By integrating with the amazing plugin ‘WooCommerce’, Zakra increases the functionalities of your eCommerce website to a great extent. Zakra works seamlessly well with all WordPress plugins. What’s more, make your website look great on all devices because Zakra is a fully responsive WordPress theme.
An online store created with Zakra offers customers an amazing shopping experience. Your store visitors will get an eye-soothing experience as the Zakra theme is retina ready. Reaching out to more people and English speakers will be easy now as Zakra is translation ready.
- Downloads: 60,000+
- Rating: 5/5
- Perfect for: Any kind of eCommerce store
- Pricing: Both free and paid versions available ( premium pricing starts from $27.60/year)
3. Neve

Neve is one of the top WordPress themes for eCommerce to decorate your eCommerce store how you want. It’s a Gutenberg-compatible multipurpose WordPress theme that offers a fantastic eCommerce store design experience. It also integrates with popular WordPress page builders like Divi and Elementor. For this integration, you will enjoy the facility to customize over 40 starter sites especially built for eCommerce to design your eCommerce store exclusively.
Leave your worries about ranking your site higher on Search Engines because this dynamic theme adorns with SEO functionality. Moreover, you won’t have to think of installing WooCommerce separately because Neve will automatically install this plugin on your website. Neve works great on all devices as it’s a fully responsive WordPress theme for eCommerce.
Anyone without technical knowledge can use this theme as it’s very user-friendly. Being adorned with a translation-ready facility, you can translate your eCommerce shop into different languages to reach more customers globally.
- Downloads: 3,00,000+
- Rating: 5/5
- Perfect for: Any kind of small business, startup and eCommerce store
- Pricing: Both free and paid versions available (Premium pricing starts from $34.50/year)
4. Sydney

Sydney is another eCommerce theme for WordPress, offering you a superb eCommerce website-building experience. This theme is completely compatible with the popular page builder Elementor. Spread your eCommerce website to more customers using social media platforms, as this theme includes social media features.
You will enjoy the power to complete control of your website layout, stick navigation, logo upload, and more, with numerous customization facilities to offer visitors a fantastic shopping experience. The compatibility with the powerful WooCommerce theme has made this theme a dynamic one to design your eCommerce website uniquely.
- Downloads: 1,00,000+
- Rating: 5/5
- Perfect for: Online store that needs additional customization
- Pricing: Both free and paid versions available (Premium pricing starts from $48/year)
5. Woostify

Woostify is a fast and lightweight WordPress eCommerce theme that works tremendously well with the popular page builders Elementor, Divi, Beaver Builder, Thrive, Architect, SiteOrigin, and more. This theme has been specially designed to rapidly improve your store’s conversion rate. It loads fast within a very short time, so you don’t get bored anymore.
To let you make your eCommerce shop design more smartly than ever, Woostify is integrated with the popular WordPress plugin ‘WooCommerce’. You can make product displays more attractive by showcasing them in videos and adding swatches on every product page.
- Downloads: 20,000+
- Rating: 5/5
- Perfect for: Multi-vendor online stores
- Pricing: Both free and paid versions available (premium pricing starts from $39/year)
6. Rife Free

Rife Free is a multipurpose theme that you can use to create an eCommerce site that attracts and delights your visitors. Its demo WooR includes animation effects, a parallax section, and a grid-based section for displaying your products or services in the most engaging way possible. You’ll find over 450 options for customizing your store using the built-in WordPress Customizer.
With Rife Free, you can easily integrate with Schema.org, making your website more visible to search engines. Plus, Elementor compatibility means you can make your website look even better without any extra work. The theme is also RTL and translation-ready (WPML), so you can reach a global audience quickly and easily.
- Downloads: 30,000+
- Rating: 5/5
- Perfect for: Fashion and design store
- Pricing: Both free and paid version available (Premium pricing starts from $39/year)
7. WooCommerce Storefront

Storefront is the official WordPress theme for WooCommerce. It associates with a wide range of colors, layouts, and widgets to give your WooCommerce website an amazing appearance. The design of this theme is sleek and simple so that customers without coding knowledge can easily surf your website.
If you want to set your eCommerce store on top of the search results, then Storefront can be a good choice as it’s an SEO-optimized theme. Developers will love the easy-to-use codebase and extensive customizability. It makes it a joy to customize and extend, making it perfect for your needs.
- Downloads: 2,00,000+
- Rating: 4.5/5
- Perfect for: Any kind of WooCommerce based online store
- Pricing: Both free and paid versions available (Premium pricing starts from $11.40)
Wrapping Up
Choosing the right eCommerce theme is essential for any business, whether you’re a beginner or an experienced retailer. By selecting a theme that matches your brand and meets your requirements, you’ll create a website that looks professional and competes with the best of them.
That’s why, we’ve shared some of the top WordPress themes for eCommerce in this post. If you’ve more ideas to share regarding today’s post, don’t hesitate to raise your voice. We’re eagerly waiting for your response.
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